H&R Block - Florist, Food-truck, Plumber, Suburbs

Directed by ATANASIO + MARTINEZ

DP: Chris Probst

Production Design: Nic Murphy

1st AD: Ryan Lippert

Staring: Syd Skidmore, Otto Graham, Dionne Audain and Joe Pippett

Wardrobe Stylist: Kim Bowen

Producer: Jake Blasco

Exec Producer: Paul Abatemarco

Production Company: Logan & Sons

Post-Producer: JR Tuason

Post Company: Logan

Editor: Stuart Greenwald

Agency: Carmichael Lynch Minneapolis

Content Producer: Amanda Chaffin

Creative Director: Doug Pederson

Copywriter: Matt Waronker

Client: H&R Block

Locations: Downtown LA and the Baxter Building, Westlake Village, CA

Atanasio + Martinez have directed a new campaign for H&R Block through Logan & Sons using locations in Downtown LA and Westlake Village. These charming spots feature a range of single characters and simple visual storytelling to reinforce the campaign concept that H&R Block do Taxes for ‘small’ businesses.

Creative Director Doug Pederson and copywriter Matt Waronker at CARMICHAEL LYNCH MINNEAPOLIS came up with these elegant and amusing boards and a great cast helped breathe magic into the stories.