Hotpoint - Cycle of Respect - Wool

Directed by Atanasio + Martinez

DP: Paolo Caimi

Production Company: Movie Magic

Executive Producer: Debora Magnavacca

Producer: Walter Ricciardi

Agency: JWT Italy

Chief Creative Officer: Enrico Dorizza

Direttore creativo: Paolo Cesano

Art director: Francesco Basile

Copywriter: Cristiano Nardò

Tv Producer: Marijana Vukomanovic

Account Dept: Ugo Grasso/Cristina Barbiero/Giulia Profili/Leonardo Germinario

Art Director: Paki Smith

1st AD: Barbara Mulcahy

Location Scout/Manager: Donnacha Brady

Service Company: Pull The Trigger Ltd, Dublin

Exec Producer (Service): Max Brady

Producer (Service): Orla Bleahen-Melvin

Editor: Stuart Greenwald

Colorgrading: Adriano Mestroni at Band 22

Online: EDI

Audio: Postatomic

Music Title: ‘K&F Theme (Pizzicato Version)

Composer: Apparat - Sascha Ring

Record label : Mute Ltd

Music consultants: Quiet, Please!

Videographer, EPK & Behind the Scenes: Stewart Duffy

Starring:

Wayne Foskett (The Farmer)

John Nolan (Farmer's Son)

Zoe Richards (Mother)

Ronan Mulqueen (Boy)

Our New Hotpoint Commercial with JWT.

Taking care of a garment means respecting its whole story, from who produced it to who wears it. True respect is a cycle that must not be stopped: that’s the reason the new Hotpoint washing technology allows you to wash delicate garments with the respect they deserve.