jägermeister

directors: anthony atanasio + valerie martinez

dop: paolo caimi

1st ad: fabrizio sergenti castellani

art director: andrea rosso

costume: grazia materia

exec producer: giorgio borghi

producer: stefania odero

editor: stuart greenwald

music: murcof “camino”

post: alberto mantini @ you are, milan

tk: adriano mestroni @ rumblefish, milan

location: milan, italy

agency: ddb milan

creative director: vicky gitto

production company: movie magic international

picture the scene... hundreds of male and female models and extras dressed in light evening wear inside a huge subzero hangar freezing their nuts off whilst a music blares out deafeningly. in-between takes, giant space-heaters blast the crowd with warm air whilst catering provides a constant stream of steaming hot drinks. what’s my motivation....?

staying alive!!